New Tourism Programs and Market Expansion in 2022

Anthony Mahler

Belize’s tourism industry, which was the first and most severely impacted sector during the pandemic, is rejuvenating to where it was in pre-COVID days, making what Belize offers even more attractive to visitors. Today, on the occasion of the thirty-sixth Annual General Meeting for the Belize Tourism Industry Association, Minister of Tourism, Anthony Mahler, shared his ministry’s plan to take tourism through 2022.

Anthony Mahler, Minister of Tourism

“In 2022, we have begun to engage an even more aggressive campaign to support the recovery and to serve as a catalyst for this evolution. We have scheduled a series of ground-breaking marketing initiatives to further engage not only North American markets, but also to reinvigorate our European market, and to tap into the Mexican and extended Latin American markets. We also will be rolling out new infrastructural projects around the country, including a revamp of the ATM cave experience, the Belize City urban experience, destination improvements, and a new wave of community cultural tourism trails, a culinary tourism product development program, the rollout of the IDB grants program for tourism businesses, and the repair and enhancement of the Placencia pier, a festival tourism program, a program to boost both nautical and private aviation tourism, to name a few.”