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Mar 6, 2015

ASR Outlines Strategic Development Plan for Sugar Industry

In January cane-farmers, represented by three separate associations and B.S.I. signed onto a seven year cane purchase agreement. A critical component of the success of that agreement will be a strategic development plan – a joint effort by the mill, the government and farmers association to chart a mutually beneficial road forward for the industry. Today, B.S.I. got a jump on its partners, presenting a strategy paper entitled – Transforming sugar Production in Belize into a Modern, Sustainable, Green Model contributing to Jobs, Growth and Energy Security. Representatives of ASR were in Orange Walk to launch the document, which they say is their perspective on development of the industry.


Mac MacLachlan

Mac MacLachlan, Vice President, International Relations, ASR

“One of the main reasons for having a Strategic Development Plan is to sequence the activities that need to take place. In a nutshell this means improving the productivity of the sugar cane area in Belize…that means improving the yields and the quality of that sugar cane. We have, I understand, about seventy-five thousand acres of land at the moment, and that land yields fairly low yields of sugar. If we are to expand the amount of cane produced one way to do that is to improve the productivity of that land. The second part of this looks at the sort of regulatory environment that would be necessary, and also the sort of investment climate in which both the sugar farmers and also the mill are working at the moment, and how that needs to be improved in order to take things forward. And the third segment looks at the other key elements of this equation which is increasing the capacity of the power plant at Belcogen and the mill at Tower Hill and also the logistics arrangements for taking sugar from the factory to the ship. So all of this is inter-related…that’s why we need one strategic development plan that all of the stakeholders to that plan are prepared to sign and committed to undertake their own respective roles and responsibilities within it.”

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1 Response for “ASR Outlines Strategic Development Plan for Sugar Industry”

  1. Ricky Malthus says:

    Please explain why ASR/BSI are the only ones with this monopoly? Why can’t we have five other sugar companies doing the same things ? Why do the cane farmers not have a choice to grow and sell their cane to a different entity besides ASR? It is apparent that something vile is afoot!!!

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