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Jun 8, 2018

The Do’s and Don’ts of Internet Marketing

The Small Business Development Center, a unit of BELTRAIDE, holds monthly workshops across the country to help businesses get acclimated to modern practices and initiatives. On Thursday, several businesses gathered at the offices of the Belize Training and Employment Center to learn more about strategies for internet marketing. In a modern world, some principles still apply as to what to do and what not to do to get customers on social media and on websites. Monique Usher of the SBDC shares more.

 

Monique Usher

Monique Usher, Small Business Advisor, SBDC

“When it comes to the online presence, we always encourage you to have a solid online presence to ensure that your branding transitions throughout that presence, so if you have a logo, you want to have that logo nicely placed on your online presence to create that buzz and create that connection so that people can attribute it to your business. When it comes to your don’ts of the business, you want to ensure that you’re not putting out information that is sensitive or information that come across too negative to your users, so you want to be very careful with the message you are sharing with online users.”

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Viewers please note: This Internet newscast is a verbatim transcript of our evening television newscast. Where speakers use Kriol, we attempt to faithfully reproduce the quotes using a standard spelling system.

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